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5) Create A Whisper Campaign Tell your friends about the group in an indirect way long before you are going to launch, hint about it in blog posts, in teleseminars and in wall posts and in all your communications with your potential core members.
You want to get your group to 500 members as quickly as possible so that it maintains its growth velocity.After this point it will hit critical mass and continue to grow on its own.Stimulate activity on the group wall and discussion board, ask questions and continue to supply fresh content on a regular basis.4) Target Your Initial Members Having powerful and influential friends as core members of the group is vital.Hand select the people who you want to be there and send them personal invitations. You need to choose people who are dynamic on Facebook or Twitter, people who are famous, people who have huge followings, people who have large networks and people who are already experts and leaders within your niche.If your initial network hasn’t reach 500 people you will have a hard time getting enough momentum for your group to take off.
In that case find another friend and launch together. Its much more fun launching a group with several people than having to do all the work on your own.
Get your favorite bloggers to write an article about your group.
Start a discussion using Facebook Notes and make your group the logical solution to a problem that people might face.
2) Pick A Graphic That Captures The Essence Of Your Group A picture speaks a thousand words, does the image you choose convey the essence of your group.
Get a striking image and then use photo shop to add some text on top of the picture.
Identify those special members by signing them up to your optin list or joining your Fan page.